Aktifmob was given the task to execute and manage both IndosatAwards Social Media channels and its online and mobile microsite, a very rushed task to implement social media network campaign with IndosatAwards website management within 1 (one) week.
One of the largest global media company that encompasses some of world’s best media agencies has conducted its annual leadership series gathering and new product presentation recently in Jakarta from 4th – 5th October 2010. Aktifmob was very fortunate to be invited as part of Telkomsel team to present and demonstrate Mobile Media Advertising as the new tool for advertiser. To create realism, Unilever was kind enough to provide us one of its market leading Brand; Pepsodent and leaving all of the creativity to us to deploy the prototype campaign.
Aktifmob decided to create a new concept to Suzuki SX4 campaign using mobile advertising and in particular Brand2Number. The mobile campaign involved the Opt-In feature of Brand2Number using the keyword “SX4″ delivered through our shared short code number “2000″ at “0″ charge to end user. When user typed the keyword they would receive summary of Suzuki SX4 new features plus a link to SX4 WAP site specially created for the campaign.
Joy Green Tea, Sosro’s flavored bottled tea product has received exciting responses from loyal customers across Jakarta and Bandung with a combined media campaign of both newspaper print advertisement and mobile advertising. During the month of May through June, Sosro is offering free drink of their Joy Green Tea to all guests at these 3 up scale cafes and restaurants; Glosis, Fish&Co and Chatter Box in Jakarta and Bandung. The concept is to have anyone dining at the mentioned cafe would have their Joy Green Tea for free.
